Which questions to ask yourself before outsourcing your customer support?
In today’s world, customer service is at the core of every business’s success, and to remain competitive, it is highly essential to have your customers satisfied at the highest level. However, what to consider before outsourcing your customer support, and how to decide whether this process is right for your business?
First things first. In order to have a clear understanding of whether to outsource your customer service to a firm or not, it is important to be aware of what your business can get from this practice. Some of the benefits are:
- Cost. The process of customer service outsourcing allows getting access to the resources at your disposal at an affordable price, which would be cost-prohibitive otherwise.
- Improve efficiency. Insufficient workload often causes distractions and interruptions. By outsourcing your support function, the employees are able to concentrate on their main responsibilities, while the partner firm handles all the queries.
- Access to skilled labor and better customer service. Hiring, selecting, and training is a time-consuming process, where the security in retention is low. Outsourcing opens the door to highly experienced employees, who are capable of providing the best service that increases customer satisfaction, and thereafter engagement for your business.
If your organization follows to achieve at least one of these goals or any other that outsourcing offers, it is time to consider the following questions.
Which type of call center to choose?
Here we are talking about remote and physical call centers. The notion of remote functioning has become very popular among businesses, utmost because of these reasons: access to any talent, not limited to a physical location, redundancy, and employee wellness and loyalty. Having a physical call center can deprive these benefits but create camaraderie and connections. Anyway, it is essential to ensure that your employees stay connected with either of the choices.
Which country to outsource to?
Here are such factors as language and cost play the most crucial role. If you require a general English-speaking team, the Philippines will serve as an affordable destination for this matter. English and Spanish customer support is best found in Mexico, delivering a high-quality service. However, do not forget about the cultural differences, literacy rate, and political stability for a better purpose serving.
Do you need dedicated agents to perform your needs or shared agents is enough?
If you’re a small business with a very low ticket volume and cannot afford a dedicated team, shared agents might be the option. However, be aware of missing such essential benefits as familiarity with your product and key business objectives, efficient integration in your culture, and, most importantly, an improvement upon your customer service strategy — which your business can pursue solely with a dedicated team of experts.
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